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stories - histories - storie
Scandinavian fashion today—is where minimalism meets maximalism, tradition embraces modernity, and sustainability. It is an industry of innovation and design redefining femininity, and shaping the global style.
a nordic moment
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The trench coat is more than just outerwear—it’s an attitude, a symbol of effortless French style. It is the ultimate wardrobe staple that is effortlessly chic. It’s all about balance—structured yet relaxed, polished yet nonchalant.
a style guide
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Style is characterised by the grace of something.
The Italian for style is stile'.
"Fashion is about dressing according to what's fashionable. Style is more about being yourself,"
— Oscar de la Renta
grace - GRÂCE - ADORNARE
A style moment
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The Mary Jane is a timeless fashion silhouette, cherished for its versatility, grace, and heritage. Today, she’s grown into a beloved fashion darling, celebrated for the same enduring qualities.
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Brooks Brothers Creative Director, Michael Bastian, has turned to the archives as a source of inspiration, to celebrate heritage style pieces and the brand’s love of sport with subtle nods to nautical inspirations.
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A milliner is a word that initially referred to an individual who resided in Milan, Italy. It is the age-old art and craft which holds a sense of reward for the individuals who practice it. And this is the art that is Lorna Murray.
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What is elegance? Elegance is the quality of being graceful and stylish in appearance and manner. A scarf adds a sense of elegance to an outfit andelevates your sense of style – for all fashion moments.
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